vtrenz Marketing Automation and Sales Lead Generation Tools

The Annuitas Group helps its clients get the most from their sales and marketing investment by developing and implementing closed-loop marketing and lead management programs. To help our clients automate this process, we recommend and serve as a reseller of Vtrenz, the leading on-demand marketing automation software solution. Vtrenz enables direct marketing professionals to develop a dynamic, repeatable, and measurable sales lead generation, marketing and lead management process which increases response rates, accelerates sales opportunities, and provides clear visibility into marketing initiatives.

Pairing Vtrenz and The Annuitas Group, you will be able to achieve the following:

Integrate Your Multi-Channel Marketing Mix
Improve marketing effectiveness by managing your multi-channel marketing and lead management initiatives with one powerful solution – Vtrenz. Combine customer lead qualification criteria with permission-based email communications, direct mail drops, surveys, microsites, fax blasts, market research and more to maximize the return on your marketing investment.
Improve Your Campaign Sales Opportunities with Marketing Automation Software
Both sales and marketing have a single goal in mind – increased sales. This goal becomes reality with Vtrenz when you effectively execute personalized and relevant relationship marketing campaigns. Stay in contact with all leads, including those left behind by sales, increasing the opportunity for future sales. In addition, dynamic sales lead generation tools with defined customer lead qualification criteria and routing capabilities ensure that your sales team is receiving qualified leads – resulting in more closed sales.
Analyze Campaign Performance and ROI
With Vtrenz, you have the arsenal needed to prove the value of your marketing efforts. Your marketing and lead management activities and results are automatically tracked real-time and are available in an easy-to-read graphical format. Powerful campaign analytics allow you to identify which campaigns are most successful and to develop benchmarks for future performance.

Learn how applying a process based approach and implementing Vtrenz marketing automation solutions can help you significantly increase your ability to nurture, grow and retain customers. Download our complimentary whitepaper "Winning Customers for Life," and see how The Annuitas Group and Vtrenz together can help you increase sales, lower costs, and effectively measure your marketing expenditures.